Anyone who's studied or actually runs a business knows how important advertising and marketing can be to your success. If you ever drop by the Etsy forums, people are constantly responding to the 'why aren't I selling?' questions with 'promote! advertise! get your name out there!'
Well, suggestions on the EtsyPHAT mailing list lead to the idea of promoting the concept of guerrilla gardening and the team using seed packs put together using the extra seeds from EtsyPHAT team members. Those of us who chose to participate sent in our seeds and got back the finished product. They look great and I've already strategically 'planted' many packs!
These seed packs (mentioned in this blog entry) recently showed up in this article in the Storque, the Etsy family blog, and are being showcased for their creativity and interest. Better than a business card any day!
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